DRLI_Hero-Banner.png

DECENT RURAL LIVING INITIATIVE (DRLI) DESIGNATHON

An open call to propose to propose innovative PPE solutions for agricultural workers in the tropics to improve their health and safety. 

OBJECTIVE

Redesigning  Personal Protection Equipment (PPE) for palm oil plantation workers in terms of functionality, material, and cost-effectiveness

TIMELINE

3 Days

CLIENT

DRLI logo outline-01_edited.png

General Information

ABOUT

DRLI

DRLI is a pre-competitive collaboration by five leading palm oil producers - Cargill, Golden Agri-Resources, Musim Mas, Sime Darby Plantation, and Wilmar - that are working together with experts and stakeholders to develop long-term solutions that improve health and safety conditions for agricultural workers in Asia. 

THE

Brief

To create a one-page microsite for DRLI containing all the information about the Designathon. The microsite will be the main touchpoint for visitors.

PROJECT

Scope

• Microsite Design

• Social Media Banners

• EDM

 
IH_DRLI_Banners_Banner2.png
IH_DRLI_Banners_Banner6.png

Design System

TYPOGRAPHY

#2E58A6

#808285

#F1F2F2

COLOUR PALETTE

*Hover to view HEX

IBM Plex Sans
IBM Plex Sans Light
IBM Plex Sans Regular
IBM Plex Sans Medium
IBM Plex Sans Bold
 

Design Process

The Final Concept

We utilised DRLI's branding colours and typography to remain on-brand for the microsite. As the site is information-heavy, we added icons and key images to increase readability. 

We adapted the format to create other communication materials needed such as EDMs and social media banners.

Icon Library
IH_DRLI_Icons_Headcover.png
IH_DRLI_Icons_Respirator.png
IH_DRLI_Icons_GOGGLES.png
IH_DRLI_Icon_Prototype.png
IH_DRLI_Icons_GLOVES.png
IH_DRLI_Icons_Fertilizer.png
IH_DRLI_Icons_BOOTS.png
IH_DRLI_Icons_HELMET.png
IH_DRLI_Banners_Banner4.png
The Final
Concept
IH_DRLI_Edm_v9.png
 

Start A
Conversation
With Us

Thank you for your message! We'll contact you ASAP.