
SERVICES | Go-to-Market Programmes
Land in Southeast Asia. Find your first partner or customer.
Southeast Asia is one of the world's most dynamic and fast-growing regions, but it is challenging to navigate. A go-to-market programme is designed to give cohorts of small companies -- from startups to SMEs -- a running start: connecting them to potential partners, customers, and collaborators in the region, and supporting them in their in-market activites.
We work with government agencies, trade bodies, and innovation organisations to design and deliver these programmes. Our local and regional networks, sector knowledge, and on-the-ground presence in Singapore and Southeast Asia mean we can open the right doors -- and help companies walk through them. Programmes can be delivered as in-market missions, cohort or one-on-one experiences, or ongoing market entry support, depending on the needs of the cohort and the ambitions of the sponsoring organisation.
Define the market entry strategy and identify the most relevant sectors, partners, and customer segments
Connect companies to a curated network of potential partners, customers, and investors through structured meetings and events
Support companies through to
in-market pilots and partnerships
Provide in-market guidance to help companies navigate the regulatory, cultural and business landscape
Highlights:

Innovating for Net Zero Buildings
Energy Systems Catapult (UK)
Programme to connect startup cohort to potential partners and customers in Singapore, and to provide ongoing support for selected companies for pilots and commercial partnerships

Sustainability Mission to Singapore
Global Victoria (AU)
Programme to connect startup cohort in energy, circular economy, materials, etc. to potential partners and customers in Singapore

